Luminen

Software that helps people decide better

Luminen is the company behind SAIL, MyUW Plus, BadgerBites, and ThetaViz. Each product ships on its own, and all of them hold to the same standard: clear tools, good data, and respect for the person using them.

A parent company for independent projects

Luminen is structured like a holding company: one brand that owns and supports multiple products, each with its own audience and roadmap. SAIL brings spatial analytics to physical stores. MyUW Plus is live on the Chrome Web Store. ThetaViz is live at thetaviz.com. BadgerBites is in active development.

We build where we see a gap: store floors that hide queue risk, campus portals that bury useful context, dining halls that make nutrition opaque, options strategies you can't picture at a glance. Then we keep shipping until the tool is genuinely useful.

How we build

  • Small tools over platforms

    Every product has one clear job and does it well. Nothing ships as a bundle you have to adopt whole.

  • Open where it counts

    MyUW Plus is open source on GitHub. When a tool touches student data, inspectable code is how trust is earned.

  • Data you can act on

    From MadGrades GPAs to options payoffs, we surface context at the moment of decision so you choose with evidence.

  • Privacy as a feature

    SAIL processes video on hardware the store owns. We collect what a product needs to work and no more.

Contact us

Partnerships, press, feedback on a project, or just saying hello. We read every message.